The Fujairah Research Centre’s (FRC) Marine and Technology departments represented by Dr Carlos Parella and Maryam Alhefeiti are proud to announce their participation in the International Desalination and Reuse Association (IDA) World Congress 2024, held at ADNED, Abu Dhabi. This global event, scheduled to gather leaders in water innovation, sustainability, and resource management, aligns with FRC's commitment to advancing research and technology in water and marine conservation. As the world’s leading event in desalination, water reuse, and sustainability, the IDRA World Congress serves as a platform for global stakeholders to exchange knowledge, showcase technological advancements, and develop collaborative solutions to tackle pressing water challenges. With its focus on sustainable water systems and emerging technologies, the Congress resonates deeply with FRC’s vision of a future where innovative solutions safeguard natural resources. The IDA World Congress 2024 provides an excellent opportunity for Maryam Alhefeiti, a marine researcher at FRC to join an important discussion on "Embracing the Circular Water Economy: Challenges and Opportunities", moderated by Dr. Talia Sherrard, Regional Director Strategic Sales & Marketing, Fugro, UAE. The panel also discussed the environmental risks posed by desalination, especially when it comes to climate change and environmental impacts on marine life, and the concept of the circular Water Economy FRC’s attendance at the IDRA World Congress 2024 is more than just a showcase—it’s a chance to: • Collaborate Globally: Engage with leading experts, policymakers, and technology providers to exchange ideas and explore partnerships in desalination and water reuse. • Explore Innovations: Learn about cutting-edge desalination technologies and how they can be integrated into FRC’s research and development efforts. • Promote Sustainability: Advocate for environmentally responsible practices in desalination and reuse that align with FRC’s mission of protecting marine ecosystems and water resources. Water is a cornerstone of environmental and economic stability, particularly in arid regions like the UAE. FRC’s participation in the IDRA World Congress 2024 reaffirms its dedication to driving innovation in water resource management while preserving marine biodiversity. By integrating advanced technology and sustainable practices, FRC aims to contribute to global efforts in creating resilient water systems for future generations. The IDRA World Congress 2024 is not just an event; it’s an opportunity to shape the future of water sustainability.